Consumer Reports has done an analysis of name-brand products vs. generics and have determined that in a lot of instances, store brands are comparable.
According to a recent blind taste test Starbucks coffee is just as good as Walmart coffee.
Target’s Market Pantry Ketchup tasted similar to Heinz.
The mayonnaise from Costco, Target, Walmart, and Whole Foods, though different from Hellmann’s, was just as good in quality.
Walmart’s Great Value Vanilla ice cream came pretty close to Breyers. And it costs a third less!
When it comes to nuts, store brands are the way to go. Consumer Reports’ taste tests of cashews showed all seven store brands were actually better than the national brand Emerald.